The Art of Social
Media The general theme of the book was to improve the reader's abilities. It gives tricks on how to compose posts and reply back to followers and general ideas on how to create a professional social media experience. The book has definitely enhanced my learning in multiple ways, it showed me how big of a presence social media has on society along with teaching me new ways to connect to customers. If I had to set up an assignment for the class to do I would make them set up a social media account for their products and create a different post on the platform that they think would connect to their customers the best. The biggest "aha" I had while reading this book would be about the branding effect an account has on a product. For instance, the Kardashians have put their name all over social media and have made bank on the products they advertise, but my social media is strictly composed of cute dog videos and swampy memes.
Networking and socializing is a huge key to becoming a successful business owner. Incorporating advertising assignments to this class that require the use of social media is genius! Social media is the future of advertising and I believe it should be covered more in this class. Swampy memes is a great brand, might even beat the Kardashians.
ReplyDeleteHey I did not get into this book. However, I thought it was super interesting and I should give it a look to learn about all of this information.
ReplyDeleteAfter reading another students description of the book, I found your description and "aha" moment interesting. While they looked at some of the more technical aspects of using social media, you picked out the quicker/easier (and in my opinion more effective) method to building an online profile. I'm curious enough to read the book to learn about replying to others on social media, as I think that may translate to interacting with people in daily life - if used properly.
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